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Craft Cannabis vs Commercial: What’s the Difference?

Craft cannabis is built around small-batch production and hands-on work. Commercial cannabis is built around large-scale production and high-volume workflows.
Picture of Victoria Cannabis Company

Victoria Cannabis Company

January 2, 2026

People use “craft” and “commercial” like they are opposites. Sometimes they are. Sometimes they overlap. But most of the time, the difference comes down to one thing:

Scale.

Craft cannabis is built around small-batch production and hands-on work. Commercial cannabis is built around large-scale production and high-volume workflows. Both can be legal. Both can meet the same testing rules. But their processing workflow, room sizes, and handling practices are not the same.

And the quality of the output?

We’ll let you decide but we know where we stand.

This guide explains those differences in plain language, from the growing environment to drying, curing, trimming, packaging, and the licences that shape each model in Canada.

Want to better understand craft cannabis like how it’s grown? Check out Craft Cannabis in Canada

Victoria Cannabis Company grow room

What Craft Cannabis Means

Craft cannabis usually means small-batch dried flower grown at a human scale.

That scale matters because it allows:

  • More daily plant checks
  • More hands-on care
  • More batch control
  • More room for cultivar-specific decisions

Craft growers often talk about cultivar genetics and cultivar lineage first. They pick plants for aroma and structure, not just yield. They can do this because the canopy size and batch size stay limited enough to manage closely.

Craft production is not a legal label in Canada. It is a community term. It is used to describe a set of traditional craft processes that show up again and again, especially in regions like British Columbia and Vancouver Island where small rooms and hands-on growing have deep roots.

What Commercial Cannabis Means

Commercial cannabis usually means cannabis produced at large scale with systems designed for throughput.

Commercial producers often operate in:

  • Larger facilities
  • Larger canopy areas
  • Bigger production runs
  • More standardized schedules

Large-scale production relies more on automation. That can include automated irrigation, environmental controls, and standardized harvest and post-harvest timelines. It also often includes faster post-harvest steps to move product through the system on schedule.

In Canada, commercial producers still operate under the Cannabis Act and Health Canada rules. They still follow testing, packaging, and record keeping requirements. The difference is the production method and the workflow priorities.

And, of course, the quality of what’s being produced.

Growing Environment Differences

Growing environment is where the split starts to show.

Craft growing environment

Craft growers usually manage a limited canopy size across fewer rooms. That makes daily plant checks realistic. It also makes hands-on plant training possible.

In a smaller room, a grower can notice:

  • A canopy that is stretching unevenly
  • Leaves that change colour early
  • A cultivar that wants different airflow
  • A batch that needs a feed adjustment

These choices are really hard to make at scale.
Flirting with impossible.

Commercial growing environment

Commercial growers often manage larger canopy areas under a standard licence. They may be running many rooms or large bays at once. They rely on consistency and repeatable systems.

That often means:

  • Fewer cultivar-specific deviations
  • More fixed schedules
  • A focus on uniformity across large production runs

Both models can grow good cannabis. But the production scale shapes the cultivation methods and how much attention each plant can realistically get.

Drying and Curing Methods

Drying and curing are where aroma and structure are either protected or changed by the process.

Craft drying and curing

Craft producers often use:

  • Hang drying
  • Slow curing
  • Longer rest periods before packaging
  • A batch that needs a feed adjustment

Hang drying supports terpene retention because moisture leaves the plant more gradually. Slow curing helps stabilize aroma and helps buds reach a more consistent moisture balance within the batch.

Craft teams can also adjust drying room conditions batch by batch. Smaller runs make it easier to tune airflow and humidity to the cultivar and the harvest timing.

Want to get under VCC’s hood? Check out our ongoing series with head grower Taylor, “In the weeds” and articles like The Art of Curing Cannabis or Does Undercanopy Light Actually Make a Difference?

Commercial drying and curing

Commercial producers often need faster turnaround.

You may see:

  • Tunnel drying or other accelerated drying systems
  • Shorter cure windows
  • A faster path from harvest to packaging

Tunnel drying speeds production timelines. It helps facilities keep product moving through a high-volume workflow. It can also change how aroma presents in the final dried flower, depending on the settings and handling practices.

This is not a “good vs bad” question. It is a process difference driven by volume and scheduling. Curing time impacts aroma and consistency, and the chosen workflow shapes what is realistic.

Trimming and Handling Approaches

Trimming is a handling step. Handling is where trichomes can be protected or knocked off.

Craft trimming and handling

Craft producers often use:

  • Hand trimming
  • Slower glove trim finishing
  • Gentler handling practices

Hand trimming preserves trichomes because the buds move less through machinery. It also helps keep flower structure intact. Craft teams tend to handle small-batch dried flower fewer times, which supports batch control.

Commercial trimming and handling

Commercial producers often use:

  • Machine trimming
  • High-throughput post-harvest lines
  • More movement across conveyors, bins, or automated steps

Machine trimming increases processing efficiency. It also changes the handling profile. Buds move faster. Buds move more. That can affect shape and trichome preservation depending on how the system is run.

Again, this is about process, scale and overall quality.

You simply can’t produce great craft cannabis in giant batches, grown in rooms as big as 3 football fields.

Packaging and Batch Size

Packaging is where scale becomes obvious.

Craft packaging and batch size

Craft packaging often happens in smaller runs.
That can mean:

  • Smaller lot sizes
  • More batch control
  • More visual checks before sealing
  • More consistent handling practices

Many craft teams treat packaging as another QA point. They check structure and aroma before the jar closes.

Commercial packaging and batch size

Commercial packaging often happens on larger lines.
That can mean:

  • Larger production runs
  • Higher speed packaging
  • More standardized outputs across many lots

This is not only about speed. It is about the volume of dried flower that must move through the facility to keep the model working.

Regulatory Framework

Canada’s legal system does not label products “craft” or “commercial.” It labels licences and requirements.

Under the Cannabis Act, Health Canada regulates:

  • Cultivation licences
  • Processing licences
  • Packaging and labelling rules
  • QA systems and record keeping
  • Testing requirements
  • Facility security and regulatory compliance

Micro-cultivation licence vs standard licence

A micro-cultivation licence limits canopy size. It is designed for smaller operations. Many craft growers choose micro licensing because it supports small-batch production and hands-on care.

A standard licence allows larger canopy areas. It supports large-scale production. It is commonly used by commercial producers that run high-volume workflows. Both types still need QA. Both still need compliant packaging. Both still need to pass testing and follow the same promotion restrictions.

Provincial distributors

After production, most legal product moves through provincial distributors. These include models like the Ontario system and British Columbia’s system.

Those distributors control wholesale supply into retailers. This matters because both craft and commercial products enter the same distribution channels. The differences are mainly upstream in production method and scale.

How to Spot Craft Processes in the Legal Market

There is no official “craft” stamp. So look for process signals.

Here are simple clues that a product is tied to craft methods:

  • The producer talks about small-batch production and batch size
  • They mention hang drying and slow curing
  • They explain trimming style, including hand trimming
  • They talk about cultivar genetics and lineage
  • They share who grew it and where it was grown
  • They describe handling practices, not just THC

On the jar, the story is often indirect.
In the legal market, packaging space is limited.
But good producers still find ways to share the basics.
If the only story is a number, that is a sign too.

Where VCC Fits

Victoria Cannabis Company operates inside the craft ecosystem, not above it.

VCC is rooted in British Columbia and Vancouver Island, where small rooms and hands-on production have been part of cannabis culture for decades. We work with growers and teams who value traditional craft processes like hang drying, slow curing, and careful handling.

We pay attention to batch control and how dried flower moves from harvest timing to final packaging.

We are not the only people doing this in Canada. There are many craft producers across BC and beyond. Our role is to help consumers understand what the word “craft” can mean in practice, and to keep that knowledge visible in a market full of vague labels.

If you want the full foundation behind these terms, start at our Craft Cannabis in Canada hub, then explore traditional craft cannabis and our craft approach for the deeper story.

If you are local, you can also use where to buy craft in Victoria and the Victoria cannabis store listing to find legal retailers on Vancouver Island.

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